Calmfort
Melatonin-free sleep & stress supplement, unique clinical-dose formula. Validated Meta funnel: proven creative, pixel data, and audiences transfer with the sale. Built-out Klaviyo/SMS stack, ~1,000 customers, ~$1,150 MRR. Runs under 5hrs/week via US 3PL fulfillment. Self-funded — priced as an asset & platform sale for a buyer with acquisition budget.
Calmfort
Melatonin-free sleep & stress supplement, unique clinical-dose formula. Validated Meta funnel: proven creative, pixel data, and audiences transfer with the sale. Built-out Klaviyo/SMS stack, ~1,000 customers, ~$1,150 MRR. Runs under 5hrs/week via US 3PL fulfillment. Self-funded — priced as an asset & platform sale for a buyer with acquisition budget.
Ranked #870 on TrustMRR
Not tracked for Shopify
Abbas Dubey
CanadaRevenue is verified with
Shopify.Last updated: Sep 17, 2026, 07:38 AM
Validated, de-risked sleep-supplement brand with a documented, transferable Meta acquisition system, a unique clinical-dose formulation, and built-out email/SMS infrastructure, ready for a buyer with acquisition budget to scale past the break-even point a solo, self-funded operator couldn't reach.
Targets the cortisol-and-stress root of sleep disruption rather than melatonin deficiency, giving chronically sleepless customers, especially those who've already tried and failed with typical sleep aids, a differentiated, clinically-dosed alternative.
Audience
Primarily women 60 and older
Pricing
Average $36/month per person
Team size
1 person
Funding
Bootstrapped
Domain Rating
calmfort.co
Ahrefs Domain Rating measures backlink profile strength on a 0 to 100 logarithmic scale.
Marketing channels
Tech stack
Backend
Additional info
Runs on under 5 hours of owner time per week via automated US 3PL fulfillment, carries ~$1,150 in monthly recurring revenue as a base to build on (subscriber churn is meaningful, so this isn't presented as stable income), and includes full ad history, pixel data, and creative assets in the transfer.
Screenshot
calmfort.co"Calmfort has been a great learning run for me. I built it solo alongside my full-time job, validated a clinical-dose formula, and proved out a Meta funnel with real customers and MRR along the way, but never had the time or budget to push it past break-even. Sleep supplements are a strong niche, and I'd love to hand this off to someone who can scale the funnel harder than I could part-time."
Abbas Dubey
Founder of Calmfort
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