defog: Beat Brain Fog

defog: Beat Brain Fog

Defog is an iOS app that helps people with persistent brain fog figure out what's behind it. Users do a quick daily check-in (sleep, meals, caffeine, stress, screen time, exercise, hydration, supplements), the app detects patterns, suggests small experiments, and delivers a Weekly and Monthly Insight Report. Native SwiftUI, RevenueCat subscriptions (yearly with 7-day trial, quarterly, monthly), hard paywall, custom brand identity.

Visit
All-time revenue
$317

Ranked #5428 on TrustMRR

MRR
$65

6 active subscriptions

Founder
M
Miro
Founded
July 2026
NLNetherlands

Revenue is verified withRevenueCatRevenueCat API key.Last updated: Nov 15, 2026, 06:27 PM

Startup insights
Value proposition

Find out what's causing your brain fog. A quick daily check-in plus AI-generated weekly reports reveal your personal triggers and what actually helps.

Problem solved

Helps users understand and manage recurring brain fog by tracking their mental clarity and identifying possible triggers.

Audience

Individuals experiencing brain fog and seeking to improve mental clarity

B2C~250 users

Pricing

Free · Hard-Paywall, Defog Premium Monthly $14.99, Quarterly $29.99, Annual $59.99

Team size

1 person

Funding

Bootstrapped

App rating
3.0/5

1 rating onApp Store

Tech stack

Additional info

Insights and reports generated by AI, Free mode available, Premium subscription options

Screenshot

apps.apple.com
Tap to view
Message from the founder
M

"Selling because I've moved on to another project. Defog currently runs on $0 ad spend and still converts trials into paying subscribers. Clear upside for a new owner: optimising onboarding, turning ads back on, or running UGC content should lift revenue fast. Includes source code, RevenueCat setup, brand assets, the defogapp.com domain, and the Instagram and TikTok accounts."

Miro

Founder of defog: Beat Brain Fog

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